The Conversation
The Big Lessons of Political Advertising in 2018
This article is republished from The Conversation under a Creative Commons license. Read the original article. Screen shot of Beto O'Rourke’s Facebook ad, 2018. Facebook Erika Franklin Fowler, Wesleyan University; Michael Franz, Bowdoin College, and Travis N. Ridout, Washington State University The…
Generation Z voters could make waves in 2018 midterm elections
By Kei Kawashima-Ginsberg, Tufts University Unlike the much-studied millennials, we don’t know much about Generation Z, who now make up most of the 18- to 24-year-old voting bloc. These young people started first grade after 9/11, were born with the internet, grew up with smartphones and social…
You can trust the polls in 2018, if you read them carefully
By Josh Pasek, University of Michigan and Michael Traugott, University of Michigan A Michigan township collects votes in 2016.Barbara Kalbfleisch/shutterstock On the morning of Nov. 8, 2016, many Americans went to bed confident that Hillary Clinton would be elected the nation’s first female…